Wednesday, 28 October 2015

10 WAYS TO FIND YOUR PURPOSE IN LIFE

To get the most out of your career, you have to track down your true calling and put it into play. Heres how to get started.

By Sunny Bonnell, with Ashleigh Hansberger. Illustration by Otto Steininger


If youre looking to peel back the layers and infuse more meaning and influence into your work, here are 10 tips to get you started.

1. Dont seek success. Seek meaning. Success is a result. If you put too much weight behind it, you lose sight of the real driving force, which is to live your purpose and create meaningful work for you and your clients. You should first show up to serve others. Then, the successes that follow will be that much sweeter.

2. Have some moral courage. If something doesnt feel right, change it. If youre working at a company or for a client and your values dont align, or youre compromising who you are, then its time to rethink where you are and what youre doing.

3. Dont be a slave to the ordinary. This is a mantra that Motto has adopted. In life and in business, youre always presented with opportunities to either fit the mold or break it, to fall in line or buck the status quo. You may know, in theory, that different is a competitive advantage, but fear of failure keeps you bumbling around in the sea of sameness. In order to be remarkable, you cant be a slave to the ordinary.

4. Dont have an excuse for your life. You never want to look back on your career as you watch someone else at the top and think, that couldve been me. Your passion can never be substituted, so go bold, dream, and dont make excuses. Commit yourself to your purpose and give your heart fully to it.

5. Remember the fire in your belly. My parents have always been influential in my life because they were also entrepreneurs. I grew up with an entrepreneurial spirit that practically made it impossible for me to work for someone else. Over the years, theyve both given me incredible advice, but theres one thing theyve said thats always stuck with me. Any time Ive become discouraged or at the point of giving up, theyve reminded me: You can go on, and you will. Remember the fire in your bellyit will be the only thing that sees you through.

6. Do what you love, but follow the money. Every business follows a path, and that path will undoubtedly include various obstacles and reroutes; its the nature of business. Theres a difference between having a job you love and having a business model that you love and is scalable. Remember to work strategically, and to get paiditll allow you to keep doing what you love.

7. Figure out what you stand for and what you believe in, and use that as your point of difference. In a crowd of designers, how will you stand apart? If youre guilty of leading with what you do, start with why you do it and articulate that on your materials, website and social channels. Find out where your talents and values meet, and use that to leverage the power of your purpose.

8. Champion a movement. This tip is for you and your clients. Extraordinary individuals and companies devote themselves to an issue and see it through. You shouldnt be swayed by quick fixes or cheap marketing tricks. Everything you do should reflect your mission.

9. Approach your work as a lifelong experiment. Youll hear advice such as, Do one thing and do it well. In my experience, this couldnt be further from the truth. Purpose is what guides you. What you do and how you do it are simply expressions of that larger purpose. If youre a person with varying interests, you should never limit yourself to just one focus. It will drive you mad and you will likely become disenchanted.


10. Craft a motto. A motto serves as your guiding principle and spirit of the cause youre advancing. Ive asked so many entrepreneurs what their motto is and often hear, We dont have one or, I dont know. By defining what you believe in and encapsulating those beliefs into a brand motto, it gives you, your team and your customers an inspirational idea to rally around. And that is the essence of purpose.

Wish you all the best as you find your purpose. Mine is helping other people grow, Abdol gallery finds joy in bringing people joy. Helping others succeed is work done, helping to promote, produce, advertise or innovate that idea, dream or desire is the true purpose of Abdol gallery. 

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